I turn ambiguity into shipped products.

Product strategist and advisor working with early-stage startups to figure out what to build and how to ship it.

About

15 years across gaming, SaaS, and AI. I'm the person you bring in when nobody knows what to build yet. I connect dots across domains, see patterns others miss, and translate complexity into clarity.

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About

I'm an autodidact who connects dots across different domains. My strength isn't knowing everything—it's figuring things out fast and seeing how ideas from one field apply to another.

I've led product teams, built 0-to-1 products, and scaled systems across gaming, live streaming, cybersecurity, and SaaS. But what I actually enjoy is the early chaos—when nobody knows what to build yet and you have to figure it out, whether that's in a startup, or a new initiative within a large organisation.

I work on strategy, execution, and craft, and I help teams navigate ambiguity and complexity. That's where I'm most useful.

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